Trade reseller business is a core part of of strategy and we look to build long term relationships where we can support professional trade resellers grow their accounts. We were winners of the IPIA Best Trade manufacturer award in 2012 and 2013, and runners up in 2014.
We are known in the industry particularly as a trade supplier for high volume variable barcode labels and tags, and digital labels made using the very latest Xeikon digital technology including the world’s fastest machine, the Cheetah.
In 2009 we launched our unique tool available exclusively to UK value added resellers of digitally printed self adhesive labels, MeTra Digital (Mercian Trade Digital).
Its launch was covered extensively at the time in the leading industry publications Printweek, Labels & Labelling and Packaging News amongst others as the first trade only online label pricing and tracking tool designed for the UK trade reseller market.
MeTra digital is only available to authorised, credit checked, pre vetted UK trade digital label buyers who have significant industry expertise and add value to the Xeikon digital labeling products we manufacture with additional service offerings to the end user, commonly in conjunction with a wider print management offer. We offer our trade customers who resell digitally printed labels in this way an online portal where they can price jobs immediately, in real time, including all finishing options using both new and existing cutters. Many tens of UK based businesses now depend on the fast service and high quality of MeTra .
Due to the technical nature of the specification of the requirements this facility is unsuitable for customers who are not expert in self adhesive labelling. We look for membership of the BSRLA, the BPIF or similar bodies together with a reputation and appropriate website to indicate sufficient expertise to use MeTra successfully for your benefit and for ours.
If you are interested in discussing the option of using MeTra digital pricing to benefit your customers, and you fit the required profile, then please contact firstname.lastname@example.org or 01543 431070 for details and to arrange an initial introduction and trial of the service.